Reflecting on National Apprenticeship Week

18/02/2021


What we got up to during National Apprenticeship Week

Another National Apprenticeship Week has been and gone, and we’ve had a fantastic time taking part by supporting businesses across the UK with free advice on how they can train, retain and achieve with apprenticeships.

This year’s theme, ‘Build the Future’, aimed to highlight how apprentices can play an integral role in helping businesses achieve growth, as well as aiding recovery from the disruption brought about by the pandemic.

One of our highlights was taking part in a virtual round table with Jack Lopresti MP, co-chair of the All-Party Parliamentary Group on Apprenticeships, and other businesses including Amazon and Airbus.

Speaking about the session, Mr Lopresti said: “What's clear is the transformational potential of an apprenticeship, not just to start a career but also to progress. We need to do more to make sure people know about the range of schemes on offer.”



During one afternoon, we also held an #AskAnApprentice Twitter takeover. This saw Kelly, our Learner Recruitment Officer, and Sarah, our People and Resources apprentice, lend a hand to provide answers to commonly asked questions.  These included everything from the apprenticeship application process to how apprenticeships can kickstart a career.

In addition to providing plenty of guidance and support to SMEs on our social media channels, we even carried the National Apprenticeship theme over to our podcast, Live from the Hive.

We took the opportunity to speak with Witherslack Group’s Learning and Development Manager, Marie Leadbetter, to get her insightful thoughts on the value of apprenticeship qualifications. If you haven’t heard it yet, you can still listen here.

Summing up the week, our Managing Director Clare Phizacklea said: “National Apprenticeship Week is one of our favourite times of year, as it puts the fantastic benefits of apprenticeships firmly in the spotlight. It’s thanks to initiatives like this that many businesses become aware of the merits and value that apprenticeships can bring.

“Regardless of the size of an organisation, strong and sustainable programmes can help businesses meet their objectives for both growth and excellence. Apprentices bring with them fresh ideas and new ways of thinking, while also benefiting from an accessible way to climb the career ladder.”


If you’ve been thinking about hiring an apprentice, head on over to our employers’ area where there’s advice everything, from available funding to the benefits of recruiting apprentices.  

Don’t forget to follow us on social media too, where we can keep you up to date with the latest apprenticeship news.